electronics & Stuff

The Sony® HD Experience.

This guide is designed to help make your high-definition shopping experience as simple as possible. Here you will find advice, preparation tools and steps to choosing the right Sony High-Definition products to enhance your home entertainment experiences as well as capture and relive your memories. Find out which Sony HD products are right for you on the following pages.

High Definition. It’s in our DNA.

Whether it’s Sony® professional high-definition cameras used in television and movies or the Sony products you use at home, they all share the same genetic code. We call it HDNA. Our passion and knowledge for all things high-definition extend through every HD product we make. HDNA is what allows Sony to bring you truly unmatched HD experiences. The steps to Full HD on the following page are designed to help make your shopping experience easier.

Your television shows, sports and movies will look spectacular on a Sony BRAVIA® LCD HDTV or the groundbreaking Organic LED TV. Deciding where you will watch your TV will determine the type of set you will need.

If you want to wall-mount your TV or keep it on a stand in a larger area, like a family room or den, consider a BRAVIA LCD HDTV. To fit a smaller space, such as an office or kitchen, consider the Sony Organic LED XEL-1 TV. Both are flat panel TVs with an incredible picture.

If your room has lots of sunlight, lamps or overhead lighting, you’ll be glad to know all Sony BRAVIA HDTVs and the Organic LED use a low-glare screen and reduce reflections that you might find with other TVs.

Explore the next few pages to see some of our lineup of Sony BRAVIA LCD HDTVs as well as find info on the Sony Organic LED XEL-1 TV.

BRAVIA® Flat Panel LCD HDTVs.

Sony® BRAVIA HDTVs use our knowledge of high definition to bring your favorite sports, movies and shows into your home in Full HD 1080p. Sony technologies deliver ultra-fast screen response time and an incredibly vibrant range of colors that you’d expect from a Sony HDTV. Engineered for fast action, Sony BRAVIA HDTVs with Motionflow^TM technology further reduce blurriness and judder so you enjoy smoother motion for fast-action sports, movies and games. Since your favorite sports, movies and shows are shot on a Sony, you should watch them on a Sony.

Full HD 1080p available on select Sony BRAVIA HDTV models.

BRAVIA® V-Series HDTVs.

Full HD 1080p plus expandability. Experience 60Hz Motionflow^TM technology for a smoother picture during action scenes in movies and prime- time TV. Then, customize your HDTV with BRAVIA Link modules³ that let you expand its functionality to bring you even more entertainment and connectivity.

V-Series — Available in 40", 42", 46" and 52" (measured diagonally)

BRAVIA W-Series HDTVs.

Engineered for fast action. Experience Sony® Full HD 1080p and Motionflow 120Hz technology. Engineered for fast action, Sony Motionflow 120Hz technology lets you enjoy smoother and clearer motion for sports, movies and games.

W-Series — Available in 40", 46" and 52" (measured diagonally)

³BRAVIA Link modules sold separately. Broadband internet connection speed of 2.5 Mbps recommended; 10 Mbps connection speed required to view HD content. Video quality and picture size depend on broadband speed and delivery by content provider. Content subject to change.

BRAVIA® XBR®6-Series HDTVs.

Premium performance. Dynamic design. Experience superior XBR quality and picture performance in a striking slim bezel design with the Sony® BRAVIA XBR6-Series LCD HDTV. With the Advanced Contrast Enhancer (ACE) circuit, contrast is dramatically improved, resulting in deep blacks in darker scenes, as well as fine details in shadows and other dark areas of the picture.

XBR6-Series — Available in 32" Class (31.5" diagonal), 37", 40", 46" and 52" (measured diagonally)

70" — The largest of any Sony HDTV; you’ll get groundbreaking performance on a massive scale.

BRAVIA® XBR®7-Series HDTVs.

Superior picture performance. The Sony® BRAVIA XBR7-Series Flat Panel HDTV takes premium quality and groundbreaking performance to the next level. You’ll enjoy stunning images from any resolution and with Motionflow^TM 120Hz technology you’ll get smooth, sharp and more natural motion in your HD content, DVDs, broadcast movies and prime-time programming.

XBR7-Series — Available in 40" and 70" (measured diagonally)

BRAVIA® XBR® 8-Series HDTVs.

Revolutionary technology with style. The XBR8-Series HDTV represents the next step forward in HDTV technology. The TRILUMINOS® RGB Dynamic LED backlight produces breathtaking images with enhanced color purity as well as local dimming to display deep blacks alongside bright whites for enhanced image depth and exceptional shadow detail. Combine that with the BRAVIA Engine^TM 2 PRO, the advanced video processing system from Sony, and you’ll get a supremely sharp, crystal clear image from any video resolution so everything will look amazing no matter what you are watching.

XBR8-Series — Available in 46" and 55" Class (54.6" diagonal)(measured diagonally)

BRAVIA® Z-Series HDTVs.

Sleek frame. Incredible Sony® 1080p picture. Maximize your space with the slim bezel design and enjoy DLNA® (Digital Living Network Alliance) compatibility that allows you to access digital photos from DLNA-enabled PCs⁴ and other devices, so you can enjoy your memories within the comfort of your living room instead of crowding around the PC. Plus, with a 10-bit processor and 10-bit panel, the Z-Series will display billions of colors for smoother color transitions.

Z-Series — Available in 40" and 46" (measured diagonally)

⁴Requires a PC with Microsoft® Windows XP, SP2 or later, or DLNA-compliant media server. Home network required and sold separately. Limited to resolutions supported by both the PC and the Sony TV (see user’s manuals for supported resolutions).

The size of the TV you get will be determined by the size of the space you are watching it in. You can maximize your viewing experience by choosing the right size of your Sony® TV. With screen sizes measured diagonally, Sony recommends a minimum 46" HDTV for your largest TV viewing room. For a smaller area, like a bedroom, office or kitchen, Sony suggests either the Organic LED XEL-1 TV or a 19" to 37" LCD HDTV. For a Sony LCD TV, use these sizes as a guideline. Then factor in where the TV will be displayed, such as mounted on a wall, on a stand or in a cabinet.

Some people wish they had bought a larger screen size. It’s okay to go big.

Innovations

Sony® Organic LED XEL-1 TV. The world’s first 3mm thin TV. The Sony Organic XEL-1 TV has a 3mm screen that’s as thin as three credit cards, while also breaking new ground with unparalleled picture quality. With a contrast ratio greater than 1 million to 1, outstanding brightness and accurate color reproduction, the Sony Organic LED TV will change the way you watch television.

XEL-1 — Available in 11" (measured diagonally)

Conventional LCD TVs can use a lot of power. The 11" diagonal Organic LED model consumes up to 40% less power under normal viewing conditions.⁵

⁵Per panel inch compared to a conventional 20-inch LCD panel.

BRAVIA® Link modules.

Customize your Sony HDTV. BRAVIA Link modules easily install to the back of your compatible HDTV, expanding its functionality to bring you even more entertainment or connectivity⁶. Current modules let you watch hit movies, TV shows and select internet video using your broadband connection; upconvert your DVDs to 1080p resolution; add four more HDMI^TMinputs; and enjoy wireless HD transmission of video and audio from up to 65 feet away.

⁶BRAVIA Link modules sold separately. Broadband internet connection speed of 2.5 Mbps recommended; 10 Mbps connection speed required to view HD content. Video quality and picture size depend on broadband speed and delivery by content provider. Content subject to change.

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